Webinar: Getting Beyond “We’ve Always Done It This Way!”
September 26 @ 12:30 pm - 1:30 pm| $45
It’s no secret we live in disruptive times. One of the biggest challenges to nimbly securing the future of your association is the common battle cry of your members, “But we’ve always done it this way!” Their commitment to the past can be a kiss of death for your association. Cynthia D’Amour, MBA, author of Wake Up Association Leaders, will teach you a simple, three-part model to address this critical risk management issue and help inspire members to join you with a focus to the future.
As a result of this program, participants will be able to:
- Apply a three-part model to help shift member perspective.
- Reframe the critical role in your association.
- Avoid the most common mistake for dealing with past-focused members.